Web & Marketing Blog for Physical Therapists
Stay informed about ideas and best practices for growing your physical therapy clinic with smart marketing strategies.
Why You Should Follow This Year's Marketing Trends
There are some aspects of marketing that will never change, however there are trends to keep on top of to ensure you are not missing out. You should always be reviewing and developing your marketing strategy to make sure it is still working and you are making the most of your time and budget.
Following this year’s trends will ensure you are ahead of the game and making your marketing efforts work for you as well as they can. Take a look at some of the top marketing trends this year and ...
Posted on 2019-05-28
3 Key Visuals That Every Popular PT Website Should Have
When designing your Physical Therapy Website, there are many different aspects you should consider. One of these is the visual appeal of your site and what to include on your page to be interesting and draw the visitor in.
When someone visits your website, they will almost instantly decide if it is the right destination to answer their search query. Or if your business is the type of professional service they want to book with. So that initial impression is clearly really important. That is...
Posted on 2019-05-23
4 Big No No's When It Comes to PT Advertising on Social Media
Getting your social media advertising right for your Physical Therapy site can be difficult. There may be times where you find it hard to choose your marketing strategy and how to use your social media accounts effectively for advertising. There are lots of different ways to go about promoting your physical therapy business and social media is a great way to reach a wide audience. You may know some things you definitely need to do, but what should you avoid more than anything else?
There are ...
Posted on 2019-04-29
How to Break Down the Specifics of PT Treatment for Your Website
When constructing the layout of your physical therapy website it can be hard to separate the different types of services you have to offer and break down the specifics of your PT treatment. So you must think about how you will lay out your website to make it work for you and your visitors.
Doing this means you can offer all your services on your website but can direct your clients to the right pages to find the treatment they are looking for. You want your visitors to understand what it is yo...
Posted on 2019-04-23
Don't Over-Optimize: 4 Ways to Get Your PT SEO Just Right
There are so many different aspects to look at when you are researching, designing and marketing your Physical Therapy website it can be hard to know what to focus on and how to get it just right. SEO is vital to being found on the internet but it is crucial to not to over optimise too! There are some parts of optimisation that need to be looked at as a priority and using these four ways you can make sure you are SEO ready without compromising on quality.
What is SEO?.
Search engine optimi...
Posted on 2019-04-16